Packaging Innovation
May 24, 2012

Sticky ketchup a thing of the past?

No more angrily shaking or slapping ketchup bottles to get to the last sauce!

MIT PhD candidate Dave Smith and a team of mechanical engineers and nano-technologists at the Varanasi Research Group went to work in an MIT lab and came up with LiquiGlide.

LiquiGlide is a “super slippery” coating made up of nontoxic materials that can be applied to all sorts of food packaging. The potential impact on food waste and the packaging industry is enormous.

Dave Smith: “It’s funny: Everyone is always like, ‘Why bottles? What’s the big deal?’ But then you tell them the market for bottles–just the sauces alone is a $17 billion market,” Smith says. “And if all those bottles had our coating, we estimate that we could save about one million tons of food from being thrown out every year.”

Read it all at

March 2, 2012

Tank Made Out of 5,000 Egg Cartons

Turning packaging into art, Stuart Murdoch created a tank out of 5,000 empty egg cartons, 26 litres of glue, 10,100 nails, 15 litres of paint, 80 square metres of steel and 5,013 staples.
It took him over 512 hours to build the tank. He made it to raise money for Help For Heroes which helps wounded British servicemen and women returning from conflict.


March 1, 2012

A bag that makes children smile

French agency Euro RSCG 360 developed a bag for toy store Joupi that expresses their tagline “Experts in children’s smiles”.

Via I believe in advertising.

February 22, 2012

Packaging that sprouts seeds

Adrian Froufe designed a range of packaging for 100×100. 100×100 is a brand dedicated to organic food that seeks to create links between rural producers and urban consumers.
The idea was to give the brand a new and attractive aesthetic component that breaks with the classic image of organic and environmentally friendly products.

All packaging of 100×100, except for the obvious elements, is made of the same material: corrugated cardboard, to which the seeds of various herbs are added in the manufacturing process. When the container is no longer useful, it can be planted and the seeds will sproud.


February 14, 2012

PANTONE 2012 Color of The Year

PANTONE announced PANTONE® 17-1463 Tangerine Tango as the color of the year for 2012.

PANTONE states: ““Sophisticated but at the same time dramatic and seductive, Tangerine Tango is an orange with a lot of depth to it. Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivaciousness and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.””.

PANTONE Color of the Year 2012 can be found in the following PANTONE Color Systems:
FASHION + HOME 17-1463 TCX or 17-1463 TPX
226 73 47
221 65 36
PLUS Series 7625C (Closest Match)
0 82 80 0
Plus Series RGB
225 82 61
GOE System 20-1-5C
Plastics PQ-17-1463TCX

Read more on the PANTONE website.

February 9, 2012

Blast from the past: how does a Linotype work?

This one is for lovers of print history: an documentary from 1960 explaining how mechanical typesetting works.

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