Category Archives: Packaging design

Great packaging design is more than just translating your brand identity to a piece of cardboard or plastic. Create packaging with real added value!

How to be creative with seed packaging?

Seed packaging seems like a rather straightforward product that can’t be enhanced, doesn’t it? Well, have a look at this design then!

How to create innovative seed packaging? This design for Miracle-Gro Gro-ables shows you! Each seed pod comes with everything you need to grow your own food: seed, soil to protect the seed and keep it moist, and plant food. It’s the perfect solution for all garden lovers who don’t want to get their hands dirty. Plus, the seed packaging looks way better than all those middle-of-the-road seed bags, doesn’t it? Sure seed packaging can be creative!

Chocolate packaging you can sink your teeth into? Have a bite!

Are you a fan of art? And do you like chocolate? Check out this creative chocolate packaging design then. Even better: you can eat it!

How do you exude chocolate deliciousness through packaging? It’s a question many packaging designers struggle with as they try to come up with new and “tasty” chocolate packaging concepts. Nendo, a Japan based packaging company, designed a set of chocolate paint tubes that look good enough to eat. And in fact, … you can! This chocolate packaging is irresistible

Feed your craving for chocolate with these 10 confectionery packaging designs

confectionery packaging

It’s a well-known fact that brands have only 3 seconds on average to persuade supermarket customers to buy their product. Consequently, there is a trend for all confectionery packaging materials to become increasingly sophisticated. Let’s have a look at some of the most striking examples. Check out these confectionery packaging designs!

The world’s smallest shoebox design for the world’s most flexible shoe

Nike’s new Free model is a stand-out shoe, not only for its amazing flexibility but also for its innovative packaging. Discover what they did here!

A company that really strives to cut down on packaging costs not only has to rethink the packaging design, but the product design as well. A fine example of cost-saving eco packaging design is presented to us by Nike. Their new Nike Free model is so flexible the shoes can be folded together, needing only 1/3 of cardboard packaging compared to a traditional shoe box. Check this great shoe box design by Nike!

How popular culture inspires packaging designers

The world of popular culture is a great source of inspiration. Here are some examples of great packaging designs.

Popular culture has always been a vast source of inspiration for packaging designers. TV characters, series, cartoons, celebrities, … They all pop up regularly during our grocery shopping. We have selected some of the most creative packaging designs that use popular culture to their advantage. These are all illustrations of how merchandise can be done creatively. Discover the power of popular culture in packaging!

Creative packaging design: merely a question of talent?

What is it about packaging designers that allows them to make all these creative packaging designs? Is it a matter of innate talent, or is there more to it?

You are either creative or analytical, that’s the adage many people today still live by and act on. Recent findings, however, suggest this saying might be flawed. Scientific research has discovered that creativity, to a certain extent, can be learned and acquired through exercise. It’s an interesting thought for packaging designers, striving to do better with every design they make. Can creative packaging design be learned? Read more!