What you see is what you buy — Why food comes in clear packaging (most of the time)

Clear packaging is a big plus for food companies. Consumers love to see what they are buying. There are some challenges though.

Fact: Shoppers are more inclined to buy when they see what they’re getting. Brands know this too. That’s why many foods come in clear packaging. Still, transparent packaging comes with a couple of challenges. How do you make sure food looks tasty after transportation and shelf stocking, for one? Food makers need to adjust their tactics with visibility in mind. Discover the attraction of clear packaging.

How to be creative with seed packaging?

Seed packaging seems like a rather straightforward product that can’t be enhanced, doesn’t it? Well, have a look at this design then!

How to create innovative seed packaging? This design for Miracle-Gro Gro-ables shows you! Each seed pod comes with everything you need to grow your own food: seed, soil to protect the seed and keep it moist, and plant food. It’s the perfect solution for all garden lovers who don’t want to get their hands dirty. Plus, the seed packaging looks way better than all those middle-of-the-road seed bags, doesn’t it? Sure seed packaging can be creative!

Chocolate packaging you can sink your teeth into? Have a bite!

Are you a fan of art? And do you like chocolate? Check out this creative chocolate packaging design then. Even better: you can eat it!

How do you exude chocolate deliciousness through packaging? It’s a question many packaging designers struggle with as they try to come up with new and “tasty” chocolate packaging concepts. Nendo, a Japan based packaging company, designed a set of chocolate paint tubes that look good enough to eat. And in fact, … you can! This chocolate packaging is irresistible

The 5 food packaging innovations of the decade

These last 10 years, there have been quite a lot of food packaging innovations. Let’s have a look at 5 of them.

Technology is one of the driving forces behind packaging innovations in the recent decade. Many of these technological advancements lead to new and improved packaging processes, especially in the field of food packaging. Recycling is one of the most important developments but so are repurposing, packaging elimination and size reduction. Let’s have an in depth look at those. Check these food packaging innovations!

Recycle your drink bottle, feed a stray dog

Discover how stray dogs can convince you to recycle you drink bottles. You might save a stray dog’s life!

How can we get people to recycle? Governments all over the world are struggling with this very issue. Perhaps this innovative recycling bin by Turkish company Pugedon might help! For every empty plastic bottle you put in the bin, the machine fills up a bowl of kibble for the stray dogs to enjoy. Brilliant! Discover this great recycling/dog feeding device!

Feed your craving for chocolate with these 10 confectionery packaging designs

confectionery packaging

It’s a well-known fact that brands have only 3 seconds on average to persuade supermarket customers to buy their product. Consequently, there is a trend for all confectionery packaging materials to become increasingly sophisticated. Let’s have a look at some of the most striking examples. Check out these confectionery packaging designs!