What most people call Styrofoam – the packing material used in take-out coffee cups and egg cartons or to cushion goods for shipping, isn’t really Styrofoam at all, it’s expanded polystyrene. Versatile and strong as it is, polystyrene has a bad reputation for being hard to recycle. Let’s find out why. Discover the good and bad of polystyrene.
One of the most challenging tasks any packaging designer may come across in his career is creating a water bottle that stands out on the shelf. Being original and eye-catching in a highly saturated market is quite a challenge indeed, especially when you take into account the specific needs of the product. To inspire you, we made a selection of 6 of the most creative water bottle designs we could find. Ready? Have a look at these great water bottle designs!
We all enjoy a hot cup of coffee in the morning, don’t we? Being a natural product coffee requires special attention from a packaging point of view. Roasted coffee beans tend to be very sensitive to the loss or gain of oxygen, drastically altering the flavor of the end product. High quality packaging, therefore, should be at the forefront of any coffee maker’s mind. But what constitutes good quality coffee packaging? Read all about the importance of coffee packaging.
According to American Medical News around 6.000 Americans every year wind up in emergency rooms with lacerations and puncture wounds caused by clamshell packs. The most severe injuries occur when frustrated consumers reach for knives and scissors trying to open their package. These tools, often taken up in anger, have a tendency to glance off the seemingly impenetrable packaging, wounding the hands that wield them. Willing to do something about the situation, online retailer Amazon started its Frustration-Free Packaging initiative back in 2008. Today more than 200.000 items are packed in easy to open and recyclable boxes instead of clamshell or oyster packs. Discover how Amazon reduced clamshell packaging in five years.
Text on packaging proves to be tricky for designers: while it’s essential to put basic information on packs, such as brand and product names, it’s hard to decide what else is needed. Then there’s the question of fonts. Which fonts work best and which ones are best left unused? As such, font is directly linked with brand recognition. Read more…
Cookies are one of the most popular products in the supermarket. Similar to the taste of what’s inside, cookie packaging ranges from delicious to rather plain. These creative cookie packaging designs might provide the inspiration you need to make your packages the tastiest of them all!